Tuesday, February 24, 2009

This is a certificate, found at www.aeonmultimedia.com.au, advertising a company's enviromentally friendly practices. It is simply for informing customers, and also probably to attract more business from enviromentally aware people.
It's designed to look very fresh, using only greens, blues, white, and a bit of black for the text. It obeys the rule of thirds, with the picture taking up two thirds of the picture and the information underneath taking up one third. The entire picture pretty much conveys what's needed without any text, with the wind turbines and the colours saying 'clean' and 'fresh'. The text in the middle is clean and neat, fitting in the theme. The spiral of pale spots helps draw in the eye, and I like the way they've fitted it in with the flare on the closest turbine. This is also the logo in the bottom right hand corner, which ties it all together.
I think it's a really pretty piece of graphic design... it's easy on the eyes and says what it's trying to say without any fuss or need for lots of typography.

1 comment:

  1. I like this ad, shows the clean, eco friendliness of wind turbines. Its very appealing! haha and yup, i shop at coles no more! woolies is the way to go, (except woolies need to change their music) =)

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